SEO Features

Custom permalink URLs can be setup for listings, categories, tags, and locations. Here is how you can do so for listings:

  1. Login to your website if not yet logged in and go to the WordPress administration dashboard.

  2. Click Directories in the admin sidebar.

  3. Under the All Directories tab, click the gear icon in the row of the directory to edit.

  4. Under the Content Types tab, click the Edit button in the Listing row.

  5. Click the SEO sub-tab.

  6. Scroll down to the Permalink Settings section and select a Permalink structure option.

    • Hierarchical - The URL format will be: directory-name/listing-base/listing-name.

    • Flat - Select this option to remove the fixed listing-base. The format will be: directory-name/listing-name.

    • v1.14 compatible - Retains the URL structure used in v1.14, which is: listing-base/listing-name.

    Note: The listing-base part is a fixed slug set by the administrator. While this can be changed at any time, doing so after your site is live will change the URL of every listing and may result in 404 errors for existing links. listing-name is the dynamic part chosen from the dropdown menu (see below).

    Refer to the Permalink structure examples section below for a detailed comparison of these options.

  7. Choose your preferred URL format from the listing-name dropdown menu. This menu provides various combinations of IDs, slugs, and taxonomies.

  8. Scroll further down the page and click Save Changes.

The following table demonstrates how your URLs will appear based on the chosen Permalink structure and the option you select from the listing-name dropdown.

Example Data:

  • Directory name: directory
  • Listing base: listing
  • Listing title slug (%slug%): my-business
  • Listing ID (%id%): 12
  • Category: arts/performing
  • Location: new-york/ardsley
Selected dropdown option Hierarchical Flat v1.14 compatible
%id% .../directory/listing/12 .../directory/12 .../listing/12
%slug% .../directory/listing/my-business .../directory/my-business .../listing/my-business
%directory_category% / %slug% .../directory/listing/arts/performing/my-business .../directory/arts/performing/my-business .../listing/arts/performing/my-business
%location_location% / %id% .../directory/listing/new-york/ardsley/12 .../directory/new-york/ardsley/12 .../listing/new-york/ardsley/12
%directory_custom_tax_specialty% / %slug% .../directory/listing/dentist/my-business .../directory/dentist/my-business .../listing/dentist/my-business
  • %id%: Displays the unique ID of the listing.
  • %slug%: Displays the URL-friendly title (slug) of the listing.
  • %directory_category%: Includes the category hierarchy (e.g., parent/child).
  • %directory_tag%: Includes the primary tag slug.
  • %location_location%: Includes the location hierarchy (e.g., state/city).
  • %directory_custom_tax_xxxx%: Includes the slug of a custom taxonomy. The xxxx is replaced with your taxonomy's name (e.g., %directory_custom_tax_specialty%). These options appear automatically if custom taxonomies are defined.

Tip: After updating these settings, always go to Settings > Permalinks in your WordPress dashboard and click Save Changes once. This "flushes" the rewrite rules and prevents 404 errors on your new URL structure.

Configuring schema.org structured data

Structured data using the schema.org vocabulary is enabled by default for listings (LocalBusiness). When you visit a single listing page, an HTML fragment containing JSON-formatted structured data (JSON-LD) similar to the one below can be seen embedded in the HTML source of the page.

<script type="application/ld+json">
{
  "@context":"http:\/\/schema.org",
  "@type":"LocalBusiness",
  "description":"Saepe repellat praesentium vel tempora nesciunt ut expedita. Cum odit aut saepe provident. Commodi velit aspernatur tempora. Dicta veniam impedit dolor fugit. Aut repudiandae minus molestiae laboriosam aut. Incidunt et vel eius nulla.",
  "name":"PinotDevice",
  "telephone":"(474)715-7009",
  "faxNumber":"245.718.8680",
  "email":"[email protected]",
  "url":"http:\/\/www.deckow.com\/minus-sapiente-sed-hic-ut-ipsam",
  "sameAs":[
    "http:\/\/staff.tumblr.com\/",
    "https:\/\/www.flickr.com\/people\/flickr"
  ],
  "openingHoursSpecification":[
    {
      "@type":"OpeningHoursSpecification",
      "dayOfWeek":["Wednesday"],
      "opens":"12:58",
      "closes":"02:08"
    },
    {
      "@type":"OpeningHoursSpecification",
      "dayOfWeek":["Wednesday"],
      "opens":"15:40",
      "closes":"23:39"
    },
    {
      "@type":"OpeningHoursSpecification",
      "dayOfWeek":["Sunday"],
      "opens":"08:47",
      "closes":"01:43"
    },
    {
      "@type":"OpeningHoursSpecification",
      "dayOfWeek":["Friday"],
      "opens":"03:00",
      "closes":"10:00"
    }
  ],
  "priceRange":"$69 - $87",
  "image":"https:\/\/demo.directoriespro.com\/wp-content\/uploads\/2018\/03\/file000626266718.jpg",
  "address":{
    "@type":"PostalAddress",
    "addressCountry":"US",
    "addressLocality":"Elmhurst",
    "addressRegion":"Illinois",
    "postalCode":"60126",
    "streetAddress":"Dwight D. Eisenhower Expressway"
  },
  "geo":{
    "@type":"GeoCoordinates",
    "latitude":41.917085,
    "longitude":-87.944521
  }
}
</script>

You can configure what data should be included in JSON-LD by following the steps below:

  1. Login to your website if not yet logged in and go to the WordPress administration dashboard.

  2. Click Directories in the admin sidebar.

  3. Under the All Directories tab, click the gear icon in the row of the directory to edit.

  4. Under the Content Types tab, click the Edit button in the Listing row.

  5. Click the SEO sub-tab.

  6. Scroll down to the Schema.org Settings section and select a schema type that best describes your listings and map the properties of the schema type with listing fields.

  7. After making changes, scroll further down the page and click Save Changes.

Adding Open Graph meta tags

The Open Graph protocol enables any web page to become a rich object in a social graph. For example, listings can have their meta data embedded in the HTML source of the single listing page using the Open Graph protocol markup as below:

<meta property="og:site_name" content="Directories Pro Demo" />
<meta property="og:type" content="business.business" />
<meta property="og:url" content="https://demo.directoriespro.com/directory/listing/legumesqueue/" />
<meta property="og:title" content="LegumesQueue" />
<meta property="og:description" content="Fugiat maxime laborum aut vel unde. Omnis voluptas minus aut. Corrupti qui sint ipsum voluptas et sed aspernatur consectetur. Maxime adipisci et repellat quia accusantium aut.  Veritatis nisi sunt alias consequuntur voluptates eos magnam. Accusamus distinctio distinctio sunt facere tempore. Quia ..." />
<meta property="business:hours:day" content="sunday" />
<meta property="business:hours:start" content="22:02" />
<meta property="business:hours:end" content="21:28" />
<meta property="business:hours:day" content="thursday" />
<meta property="business:hours:start" content="01:22" />
<meta property="business:hours:end" content="07:30" />
<meta property="business:hours:day" content="friday" />
<meta property="business:hours:start" content="16:10" />
<meta property="business:hours:end" content="19:08" />
<meta property="business:hours:day" content="sunday" />
<meta property="business:hours:start" content="12:26" />
<meta property="business:hours:end" content="23:01" />
<meta property="business:hours:day" content="saturday" />
<meta property="business:hours:start" content="09:19" />
<meta property="business:hours:end" content="18:46" />
<meta property="og:image" content="https://demo.directoriespro.com/wp-content/uploads/2017/03/DSC_6137-300x199.jpg" />
<meta property="og:image" content="https://demo.directoriespro.com/wp-content/uploads/2017/03/file7561294493011-300x200.jpg" />
<meta property="og:image" content="https://demo.directoriespro.com/wp-content/uploads/2017/03/file0001706961259-300x225.jpg" />
<meta property="og:image" content="https://demo.directoriespro.com/wp-content/uploads/2017/03/file0001565782100-300x200.jpg" />
<meta property="og:image" content="https://demo.directoriespro.com/wp-content/uploads/2017/03/file0001735386118-300x225.jpg" />
<meta property="og:image" content="https://demo.directoriespro.com/wp-content/uploads/2017/03/file761244456443-300x199.jpg" />
<meta property="og:image" content="https://demo.directoriespro.com/wp-content/uploads/2017/03/file4741298583098-1-300x191.jpg" />
<meta property="business:contact_data:street_address" content="6605 North 93RD Avenue" />
<meta property="business:contact_data:locality" content="Glendale" />
<meta property="business:contact_data:region" content="AZ" />
<meta property="business:contact_data:postal_code" content="85305" />
<meta property="business:contact_data:country_name" content="US" />

In order to add Open Graph meta tags to single listing pages, follow these steps:

  1. Login to your website if not yet logged in and go to the WordPress administration dashboard.

  2. Click Directories in the admin sidebar.

  3. Under the All Directories tab, click the gear icon in the row of the directory to edit.

  4. Under the Content Types tab, click the Edit button in the Listing row.

  5. Scroll down to the Open Graph meta tags setting under the SEO Settings section.

    Select the type of Open Graph object that best represents your listings from the dropdown and then select a best matching listing field for each property shown below.

    Properties that you can configure change depending on the object type selected. See Open Graph Reference Documentation for the detailed information of each object type and its associated properties.

  6. Scroll further down the page and click Save Changes.

Displaying breadcrumbs

Directories Pro is compatible with the breadcrumbs feature of Yoast SEO (https://wordpress.org/plugins/wordpress-seo/), Rank Math (https://wordpress.org/plugins/seo-by-rank-math/), and Breadcrumb NavXT (https://wordpress.org/plugins/breadcrumb-navxt/) plugins, as well as that of the Storefront (https://wordpress.org/themes/storefront/) theme (or WooCommerce breadcrumbs). If you currently have one of these plugins or themes activated and its breadcrumbs feature enabled, then breadcrumbs should already display properly on directory pages.

See pages below for more details on the breadcrumbs feature of the plugins:

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